Adams Beverages
Brand identity, web design, video, and more for a family-owned beverage distribution company.
Brand UX Creative Dev Web Photo + VideoThe Brief
Adams Beverages, a beverage distributor servicing North Carolina and Alabama, was in need of a new website experience that would update the look and feel of their brand, unify their growing company, highlight their product portfolio, and create an employee portal.
We built upon Adams’ existing logo, bringing in alternative lockups, a typography system, updated color palette, icon style, and more.
Juggling the need for location-specific content and an up-to-date product portfolio, the UX phase of our process was key in creating a solid foundation for both the public-facing side of the website and the employee portal.
A responsive, fully custom WordPress website was built and integrated with Adams Beverages’ inventory management system to display real-time inventory and pull in product information. The password-protected employee portal creates a space where all employees can learn about company benefits and find internal news and helpful resources.
View Adams Beverage’s Full Website
Why etc.
Our process is built around people. We bring strategy, creativity, and heart to every project, and the results speak for themselves.
Meet etc.
We’re a small but mighty team of thinkers, makers, and do-gooders who believe great design can make a real difference. Get to know the people behind the process.