Nomad Be Happy

A full brand identity, web design, and product design for a van rental company/lifestyle brand.

Brand UX Creative Dev Web

The Brief

Nomad Be Happy came to us with a great brand name and vision for their van rental company that they wanted to position as a lifestyle brand among the van community. From digital to the physical world, their new branding exudes their values and spirit.

LOGO

The Nomad Be Happy logo integrates easy-to-read typography with a set of lines, representing movement, and a mountain range, representing the terrain these vans will see.

SECONDARY LOGO

The main logo can be reduced down to a secondary mark that still represents the brand while being more scalable for instances like a keychain.

 

 

View Nomad Be Happy’s Full Website

TYPOGRAPHY

Enriqueta serves as the brand’s headline font. The slab serif font is friendy and trustworthy, just like Nomad Be Happy.

FONT HEIRARCHY

The brand fonts work as a system, pictured above.

"What a rewarding process. etc. was there for us when we needed them and even when we didn’t know we needed them. It was beyond fun working together!" Robby Eskridge, Owner
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Why etc.

Our process is built around people. We bring strategy, creativity, and heart to every project, and the results speak for themselves.

Impact

Meet etc.

We’re a small but mighty team of thinkers, makers, and do-gooders who believe great design can make a real difference. Get to know the people behind the process.

More About Us